Predicting the Unpredictable
We now know black swans exist, but Europeans once believed that spying one of their kind would be like stumbling across a unicorn in the woods—impossible. Then, Willem de Vlamingh spotted black swans in Australia, and this black bird, which once represented the impossible to Europeans, shifted to represent the unpredictable. One company now dons the name “Black Swan.” Find out how it aims to predict what we currently consider to…